The Consumer Complaints Blog

Fighting the trained monkey in modern society.

December 28, 2011

Sugarbuds Bakery

Filed under: Deadbeats — Editor @ 9:47 pm

Here’s a story for you:


Greg Robb and Sabrina Singh, owners of Sugarbuds Bakery are a couple of DEADBEATS !!!!

They currently live in a basement in Scarborough, don’t own a car and neither one has had any success at anything their whole lives.

To start Sugarbuds Bakery, they borrowed all the money from family because neither of them had a pot to piss in, then or now.

My company spent a ton of time, energy and resources trying to fix the lousy excuse of a business and for our efforts, we were supposed to get a monthly payment of $500.00 or a percentage of the sales (whichever was greater).

We made them a stunning website, created great videos for the site, a new logo, wrote content for the site, gave them a ton of marketing advice, created posters for the store and pulled in huge favours with associates to re-position this tiny fledging bakery into “GTA’s Specialty Cake Shop to the Stars ”

We co-ordinated the making of Hugh Hefner’s Birthday cake. Instead of Thanking us, the 2 idiots tell reporters and customers that they won a contest to make Hef’s cake which was a made up bullshit story? I called and asked Greg Robb “why he lied?” and he said “it sounded better to lie and say they won a contest”

We also arranged the making of Curtis Joseph’s (former Leaf) cake, Jasmine Richards (actress Camp Rock), Roy Meets Girl (show on spike) and Creepy Canada.

After I arranged each cake, I asked them to make non edible duplicate cakes that could be displayed in the Bakery to show off the fact that they made Celebrity Cakes.

Our efforts made it possible and paved the way for Greg Robb and Sabrina Singh to be able to get other Celebrities on board and re-launch the business.Having these cakes on board, they we’re able to get other Celebrity Cakes and eventually a lot of FREE press in papers and on TV.

Smart Marketing Strategy we created for a company with ZERO budget.

Here’s the problem. Good Marketing can kill a business as quick as it can launch a business. Just because they have some press, does not mean the business is good. Greg and Sabrina are so focussed on Celebrities that they have no quality control and processes in place to ensure consistent quality.

They have no business experience at all.

Cakes they made for my family and friends had problems. One cakes was really salty? One cake the artwork looked nothing like my daughter at all and she was embarrassed by the cake? Another order we placed, they got the date wrong and the order details wrong?

Look online – you will see lots of people that commented that product they bought was stale, dry or had other issues like missed dates. Not something you want to hear for your Child’s Birthday or Wedding.

Anyway – How do the 2 Deadbeats thank us for our efforts? They make one $500.00 payment and have not made another payment since.


I had hoped they they would start paying but the courts will have to be burdened with this case when we proceed in filing against them. My patience is running thin.

This article was submitted by one of our readers. Penciltrick cannot make any claims as to its authenticity but the article was accepted on a good faith belief that it is an accurate and truthful account of the events listed.

May 29, 2009

First Playgrounds Sucks – Keep your children away from deadbeats!

Filed under: Deadbeats — Editor @ 10:00 pm

A little while back I was contracted to create an identity system and brochure for a company called First Playgrounds in Toronto. The company was run by two women (I’ll spare them from mentioning them by name) and a man from the 905. I can’t recall his name to be honest. Just remember him being a gaping asshole when I finally met him at our last meeting.

I haven’t thought about them for a while but I came across the video below which made me laugh and it made me think of them. They basically hired me for a $5,000 job and when it was finished they decided that they only had to pay $1,000 of it. I asked them if they were unhappy with the job. They said no. I asked them if I had made a mistake on the files. They said no. I know I went over all the costs with them before starting the work and even did it rush so they could make some meeting. They’re still using my logo (I say my logo because they didn’t pay for it so I still technically own it). Basically they just didn’t want to pay the fees after I was dumb enough to forgo my usual deposit because they professed to build playgrounds for disabled kids. (I say build but that’s an exaggeration. They only combined pieces from different manufacturers and pretended it was unique or somehow novel.) In the end, they just wanted to line their own pockets and didn’t care about much else. Hell I even had a baby on the way at the time. Just pathetic ladies… Stop pretending to care about the kids you’re building these gyms for. You just care about the buck at the end of it for doing little more than putting in someone else’s work.

It wasn’t worth my time going through small claims court for that amount so I just put them into collections. But enough about them. Try and figure out which clients from the video best represent them. It explains things much more enjoyably. First Playgrounds sucks but if you’ve ever freelanced or dealt with clients in a professional services business, you’ll find the video below very funny. Whoever did it got it bang on. Enjoy!

This article was submitted by one of our readers. Penciltrick cannot make any claims as to its authenticity but the article was accepted on a good faith belief that it is an accurate and truthful account of the events listed.